Turning risk into rewards: A guide to smarter margin management

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Cookie	Type	Duration	Description
cookielawinfo-checkbox-necessary	0	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-non-necessary	0	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Non Necessary".
JSESSIONID	1		Used by sites written in JSP. General purpose platform session cookies that are used to maintain users' state across page requests.
lang	0		This cookie is used to store the language preferences of a user to serve up content in that stored language the next time user visit the website.
uid	0	1 year	This cookie is used to measure the number and behavior of the visitors to the website anonymously. The data includes the number of visits, average duration of the visit on the website, pages visited, etc. for the purpose of better understanding user preferences for targeted advertisments.
viewed_cookie_policy	0	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
vuid	0	2 years	This first party cookie created by Vimeo is used to assign a Vimeo Analytics unique id.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.

Cookie	Type	Duration	Description
_ga	0	2 years	This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, camapign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assigns a randoly generated number to identify unique visitors.
_gid	0	1 day	This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages viisted in an anonymous form.
_omappvp	0	10 years	The cookie is set to identify new vs returning users. The cookie is used in conjunction with _omappvs cookie to determine whether a user is new or returning.
_omappvs	0	10 minutes	The cookie is used to in conjunction with the _omappvp cookies. If the cookies are set, the user is a returning user. If neither of the cookies are set, the user is a new user.
ELOQUA	0	1 year	This cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from, and the pages they visited. Once consent is provided, through a form submission by the visitor, we can associate a visitor's ID to individual characteristics and past behavior.
ELQSTATUS	0	1 year	This cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from, and the pages they visited. Once consent is provided, through a form submission by the visitor, we can associate a visitor's ID to individual characteristics and past behavior.
GPS	0	30 minutes	This cookie is set by Youtube and registers a unique ID for tracking users based on their geographical location
li_sugr	0	3 months	This cookie is used to make a probabilistic match of a user's identity outside the Designated Countries.
lissc	0	1 year	This cookie is provided by LinkedIn. This cookie is used for tracking embedded service.
pardot	0		The cookie is set when the visitor is logged in as a Pardot user.
UserMatchHistory	0	4 weeks	Linkedin - Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor''s preferences.
uvc	0	1 year	The cookie is set by addthis.com to determine the usage of Addthis.com service.
YSC	1		This cookies is set by Youtube and is used to track the views of embedded videos.

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

Cookie	Type	Duration	Description
_fbp	0	3 months	This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.
bscookie	1	2 years	This cookie is a browser ID cookie set by Linked share Buttons and ad tags.
di2	0	1 year	This cookie is set by addthis.com on sites that allows sharing on social media. The cookie is used to track user behavior anonymously to generate usage trends to improve relevance to their services and advertising.
fr	1	3 months	The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.
IDE	1	2 years	Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.
loc	0	1 year	This cookie is set by Addthis. This is a geolocation cookie to understand where the users sharing the information are located.
VISITOR_INFO1_LIVE	1	5 months	This cookie is set by Youtube. Used to track the information of the embedded YouTube videos on a website.

Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.

Cookie	Duration	Description
__atuvc	1 year	This cookie is set by Addthis to make sure you see the updated count if you share a page and return to it before our share count cache is updated.
__atuvs	30 minutes	This cookie is set by Addthis to make sure you see the updated count if you share a page and return to it before our share count cache is updated.
bcookie	2 years	This cookie is set by linkedIn. The purpose of the cookie is to enable LinkedIn functionalities on the page.
lidc	1 day	This cookie is set by LinkedIn and used for routing.
na_id	1 year	This cookie is set by Addthis.com to enable sharing of links on social media platforms like Facebook and Twitter
ouid	1 year	The cookie is set by Addthis which enables the content of the website to be shared across different networking and social sharing websites.
um	1 year	This cookie is used to operate the AddThis sharing Platform.
vc	1 year	This cookie is set by addthis.com on sites that allow sharing on social media.

Uncategorized

Undefined cookies are those that are being analyzed and have not been classified into a category as yet.

Cookie	Type	Duration	Description
u	0	3 months
vis	0	20 years

Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

Cookie	Duration	Description
_gat	1 minute	This cookies is installed by Google Universal Analytics to throttle the request rate to limit the colllection of data on high traffic sites.
_gat_UA-4721911-1	1 minute	This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.
_gat_UA-85023278-1	1 minute	This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.
ai_session	30 minutes	This cookie name is associated with the Microsoft Application Insights software, which collects statistical usage and telemetry information for apps built on the Azure cloud platform. This is a unique anonymous session identifier cookie.
ai_user	1 year	This cookie name is associated with the Microsoft Application Insights software, which collects statistical usage and telemetry information for apps built on the Azure cloud platform. This is a unique user identifier cookie enabling counting of the number of users accessing the application over time. The main purpose of this cookie is: Performance

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Turning risk into rewards: A guide to smarter margin management

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